Employers offer staff a better work-life balanceOn 30 Oct 2001 in Personnel Today Howmuch has the world of work changed since 11 September? The terrorist attackcertainly cast a long shadow over last week’s annual CIPD conference asspeakers talked in almost apocalyptic terms about a profound shift in employeeattitudes. Keynote speaker Professor Robert Kaplan told delegates that thetragedy had made staff aware of the fragility of their lives and people werenow looking for more meaning in their jobs.Thisview was echoed by others, and it is worth noting that it was leaders from theknowledge based economy who had reached this conclusion, from companies such asMicrosoft or Citigroup. Employersare responding to this new mood by offering staff a better work-life balanceand examining how well they are communicating company values. However, the realtest will be how companies respond if the economy goes into recession andwhether they revert to the slash and burn approaches of the last downturn. AsCIPD leader Geoff Armstrong says in an exclusive interview with PersonnelToday, before wielding the axe companies need to reflect on the skills needs ofthe future and consider carefully the risk of any damage to the employer brandand the psychological contract. Sofor HR professionals, the present climate offers an opportunity to promoteprogressive HR approaches and to play a key role at the heart of companyrestructuring. The next decade will bethe one that talented people want to work in. ByNoel O’Reilly Related posts:No related photos. Previous Article Next Article Comments are closed.