Talk to me: Are you prepared for voice banking?

first_imgWhen consumers talk, it’s always a good idea to listen. And right now, they’re talking about voice banking. In response, you should ask an important question: Is our financial institution ready to meet those consumer expectations?The popularity of voice banking – or conversational banking, which includes chat messaging functions – is evident across multiple market indicators, including the most recent quarterly consumer trends survey by Fiserv. The Expectations & Experiences: Channels and New Entrants survey found that half of consumers used a voice-activated device in the past year, with 79 percent of them doing so through their smartphones. The research, conducted in February by Harris Poll on behalf of Fiserv, surveyed 3,116 U.S. adults who used their checking accounts to pay a bill or make a purchase in the 30 days prior to the survey.The survey also found that 8 percent of consumers used a hands-free voice-activated device, such as Amazon Echo or Google Home in the past year. That percentage doesn’t seem so small when you consider the product category wasn’t even widely available until mid-2015. continue reading » 10SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblrlast_img

Leave a Reply

Your email address will not be published. Required fields are marked *